WCAG 2.1 compliancy (iOS tracking message)

The Web Content Accessibility Guidelines (WCAG) are standardized recommendations aimed to make web content more accessible. There are three levels to WCAB 2.1 compliancy:

  • Minimal compliance (A)
  • Acceptable compliance (AA)
  • Optimal compliance (AAA)

In this article, we will cover specific features of the iOS tracking message builder designed to help your organization achieve compliancy with the WCAG standard. 


Headings

Headings communicate the organization of the content on the page. Web browsers, plug-ins, and assistive technologies can use them to provide in-page navigation.

From the iOS tracking message builder, select a text component and expand the Settings accordion on the right-hand panel.

Screen_Shot_2021-06-25_at_10.09.50_AM.png

Use the provided Heading dropdown menu to select one of the following headings for the text component:

  • div
  • h1
  • h2
  • h3
  • p

Screen_Shot_2021-06-25_at_10.11.35_AM.png

There is no styling associated with any of the headings from the list. The styling for each text component is handled by the Styles accordion for the text element.

Screen_Shot_2021-06-25_at_10.12.41_AM.png

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